- Designed a full annual array of major donor communications and ask strategies - focused on a monthly engagement model containing organizational storytelling, impact and outcome data, and donation requests.
- Designed complimentary social media tools to support the annual donor communications strategy
- Designed multiple sets of new five and six-figure corporate engagement and solicitation tools addressing key areas of Cleaning For A Reason's mission and impact.
- Hosted a private session between Cleaning For A Reason's leadership and 5 leading Fortune 100 corporate CSR leaders to review and provide feedback on the new corporate engagement tools.
Who is Cleaning For A Reason?
Cleaning For A Reason is a nonprofit organization that serves all the United States and Canada. Their mission is to give the gift of free house cleaning to women undergoing treatment for any type of cancer. Their goal is to let these brave and strong women focus on their health and treatment while they focus on, and take away the worry and work of, cleaning their homes– free of charge. Cleaning For A Reason have recruited over 1,200 maid services to donate free housecleaning to women who are undergoing treatment for cancer. Since 2006, their partner maid services have volunteered their time to clean for over 28,000 women – valued at over $8,000,000.